If you haven’t heard about scentscaping in your event venue yet, buckle up, because it’s about to take over your feeds. Scentscaping isn’t just another random decor trend—it’s basically setting the entire *vibe* of a space using scent. Think of it like curating a playlist, but for the air around you.
So, What Is Scentscaping?
Picture this: you walk into a space, and before you even take in the decor or music, there’s this incredible scent in the air. It’s fresh, inviting, maybe a little spicy or floral, and instantly you feel like you’re in the mood for whatever’s happening in that room. That’s scentscaping. It’s all about using specific smells to create a mood, an experience, or even bring back memories.
This trend started with high-end stores and hotels, where they’d use a unique scent to make you remember them. Now, it’s moved into event spaces, weddings, parties—pretty much anywhere people gather. And, like, it makes sense. Your sense of smell is linked to memory, so a scent can instantly put you in a certain mood or vibe.
Why Is Scentscaping So Popular?
In a world where everyone’s looking for new ways to stand out and create unforgettable experiences, scentscaping is like that extra *je ne sais quoi* for an event. Gen Z loves immersive experiences (hello, Instagrammable moments), and this is just the next level.
Imagine going to an event where the smell is custom-tailored to match the vibe. A beach-themed party with hints of coconut and sea salt, a cozy holiday gathering with cinnamon and pine, or a spring wedding filled with soft floral notes. Scentscaping creates an all-encompassing experience that makes people feel *in the moment* and engaged with their surroundings. Plus, it’s lowkey genius for helping people remember the day long after it’s over.
How Scentscaping Works
Event planners and scent designers work together to choose scents that evoke specific moods.
For example:
Citrus: Perfect for high-energy, fun events. Think summer vibes, brunch parties, or anything that’s fresh and light.
Vanilla & Amber: Super cozy, great for intimate gatherings or chill, low-key parties.
Lavender & Eucalyptus: For calm vibes. Weddings, baby showers, or any event where you want everyone to just relax.
Where to Find Scentscaping IRL
More and more venues are hopping on the scentscaping trend. At our own venue, Speakeasy On State in downtown Redlands, CA, we’re all about curating unforgettable experiences, so of course, we’re bringing in the scentscaping vibes. We’ve seen how much people love walking into a space that feels and smells completely on-theme. It’s a detail that people don’t expect but definitely appreciate.
We are EXCITED to offer this as a featured Add-On to any event experience booked at our venue starting in 2025!
Want to be notified when this becomes available? Enter your information HERE and we will contact you.
Is Scentscaping Here to Stay?
Absolutely. Scentscaping is one of those trends that’s about creating lasting memories, which is why it’s likely here to stay. It taps into something fundamental: the connection between scent and memory. When you can link a specific scent to a positive experience, it sticks with you—and that’s what makes scentscaping so powerful.
So, if you’re planning an event and want it to stand out in people’s minds, scentscaping might just be the ultimate finishing touch.
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